Real strategy. For people who do the work.

One sharp idea. Two emails a week. €29/year.
Or start with the free daily prompts, clarity in 200 words or less.

You don’t need more advice. You need clarity, one sharp idea each week.
When it teaches you to avoid a bad decision, save an hour or win a client it’s already paid for itself.

What You Get

Strategy that sticks.
Rhythm that compounds.

Every week you’ll get:Monday — The Strategy Fix
A practical, real-world insight to sharpen your next move.Thursday — The Quiet Prompt
A short, perspective-shifting nudge. One question worth asking. One idea that won’t leave you alone.

Strategy Themes

  • Pricing & Profit

  • Lead Generation

  • Retention & Loyalty

  • Strategic Positioning

  • Time Leverage / Productivity

  • Automation & AI tools

  • Sales Process

  • Value Ladder & Upsells

  • Leadership & Decision-Making

  • Metrics & Financial Focus

Real strategy,
delivered twice a week.

For just €29/year, you'll get

  • 2 clear, tactical strategy emails per week

  • AI-powered prompts, tools & playbooks

  • No upsells, no paywalls, just the full product.

  • Built for founders, not theorists

You’ll get over 100 strategy emails your a year — for less than the cost of a coffee a month.

Why I Started StreetWise Insight

They don’t tell you that even when it’s going well, it still feels like you’re barely holding it together. That no matter how many books you’ve read, or strategies you’ve saved, it still feels like chaos in your head most days.
I didn’t start Streetwise because I had the answers. I started it because I was drowning in the questions.
One idea a week. One shift in thinking. One lever to pull. That’s it.
"Read full letter"

Jack's Story

He stared at the email.
Then changed just one sentence.
He stopped apologising for his price and sent it with quiet clarity.The deal landed. His margin improved.
No magic. No template. Just one better decision.

What StreetWise insight is:

– Sharp, real strategy
– Built for SME owners
– Story-led, tool-backed
– Affordable, useful, focused

What it's not

– No filler or bloated advice
– No listicles or trend-chasing
– No coaching funnels
– No “guru” noise

About the creator

I'm Brian. I’ve spent 25 years building, fixing and growing small businesses, sometimes well, sometimes painfully.
The idea behind Streetwise came in the middle of one of those bad days.
I needed clarity. So I wrote what I couldn’t find anywhere else.
StreetWise insight is the email I wish someone had sent me.
Clear. Honest. Actually useful.
I write every email myself and I read all replies.
Let's build better businesses, one smart move at a time.

You don’t need to be perfect. You don’t need to have it all figured out.
You just need to keep going. One clear decision at a time.

© Untitled. All rights reserved.

## Don’t Build Before Reading ThisA letter to the ones who are still standing.There’s something nobody tells you when you start a business.They don’t tell you that even when it’s going well, it still feels like you’re barely holding it together. That no matter how many books you’ve read, or strategies you’ve saved, or lists you’ve made — it still feels like chaos in your head most days.They don’t tell you how lonely it gets.That the people around you will cheer when you’re “busy,” but won’t see the weight you carry. The staff you protect. The bills you juggle. The quiet panic that comes from not knowing what the hell to do next — and pretending you do.They don’t tell you how much time you’ll spend scrolling for answers. Clicking on articles like “7 Ways to Fix Your Funnel” or “10 Habits of High Performers.” Hoping one of them will finally give you that magic step-by-step plan that clears the fog.They don’t tell you that clarity is rare. And when it comes, it’s never loud.It’s a whisper. A line in a podcast. A sentence in a book. A thought you scribble down on a napkin and forget for six months.And when you’re in the middle of it buried in invoices, chasing leads, fighting fires — that whisper never feels like enough.I know, because I’ve been there. Still am some days.Streetwise wasn’t born from success. It was born from being stuck.From nights lying awake wondering if I was just bad at this. From spreadsheets that didn’t add up. From watching people I admired move faster, think clearer, grow smoother and wondering what the hell I was missing.So I started writing things down. Not to teach, but to survive. One idea a week. One lever to pull. One shift in thinking that made the next decision easier.Not theory. Not tactics. Just clarity. Used well.That’s what Streetwise is.It’s not a newsletter. It’s a lifeline. For me, and maybe for you too.If you’re tired of the noise — of feeling behind, of feeling like you’re missing something obvious, of starting the week full of hope and ending it full of doubt — then you’re not alone.This is for the Jack who opens the laptop every morning and doesn’t know where to begin.For the Ella who’s amazing at what she does but feels invisible online.For the founders who are in it — messy, tired, underpaid, overthinking — and still showing up.This is for you.You don’t need to be perfect.You don’t need to have it all figured out.You just need to keep going.One clear decision at a time.That’s it. That’s the whole game.We’re not here to crush it.We’re here to build something that lasts and survive long enough to enjoy it.If you’re still here, still building I’m with you.